Andrea Kirshenbaum Moderates Panel Discussion on COVID-19's Long-Term Impact on the Healthcare System on Duke Philadelphia Alumni Webinar on March 4
On March 4, 2020 at 5:00 PM ET, Andrea M. Kirshenbaum moderated the webinar panel discussion, "Top Health Industry Issues of 2021: Will a Shocked System Emerge Stronger?" The webinar was sponsored by Duke Philadelphia Alumni.
While in 2020 many healthcare organizations saw their financial plans obliterated, patient behaviors radically shift and virtual care explodes, in 2021 they will work to put the system back together. Not to how it always was—but in a way that reimagines healthcare delivery, reconnects broken pathways, and makes a giant leap toward a consumer-centric healthcare system.
Nearly overnight, as volumes dropped precipitously, the deadly pandemic thrust patients, doctors, pharmaceutical companies, and payers headfirst onto virtual platforms and other digital technologies that many had previously approached with hesitation. The sudden experiment allowed for valuable insights that health organizations in 2021 can use to fine-tune where they should land on the spectrum of virtual and in-person—in ways that make the most sense for care delivery, patient experience, reimbursement and clinical research. Ms. Kirshenbaum moderated a panel discussion that included Margaret Stover, PwC Principal, Higher Education and Academic Medical Center Practice Leader, and Ben Isgur, Health Research Institute Leader, PwC, and examined the 16th annual report on top health industry issues from PwC's Health Research Institute.